Anyone who is familiar with Radius Cafe (1123 Folsom St.) knows that the two year old restaurant is obsessed with locally sourced, California cuisine.
In an email from early this morning, we learned just how far they have taken that obsession. With that, I would like to introduce you to the Real Fork Project…
Hello Friends, Neighbors, Colleagues,
Thank you for your support of Radius over the last two years. Opening a restaurant has been the toughest and most rewarding experience of my life. The hours are long…but the great people I’m in contact with every day – the stories I hear, the conversations I have and the joy my customers receive from the food and the space – the overall sense of community makes it absolutely worth the effort.
Last fall, I was introduced to Martin & Matt from the sustainable seafood company I Love Blue Sea. They asked if they could put a refrigerator in our cafe for their customers to pick up orders they placed online. It worked like a charm. A couple of months later during a Surfrider benefit dinner Radius hosted, we all came to the same conclusion, “Why stop at seafood? What if customers could pick up all of the fresh quality products that Radius and other great restaurants use in their kitchens without having to go to the farmers market every week?”
Six months later, I’d like to introduce you to REAL FORK. We’ve gathered the “Best of the Best” in fresh, local and sustainable products directly from the people that produce them and have created a platform that makes them easy to purchase. Starting next week, simply place your order online and your bounty of goodness will be waiting for you to pick up from our first refrigerator in Radius Cafe.
In two weeks, we’ll add two more pick up spots. Over the next few weeks and months, we’ll continue to add more and more refrigerators in cafes, building lobbies and other convenient locations all across the city.
We launched a Kickstarter campaign three weeks ago to cover the initial start up costs. While we’ve been busy preparing for the launch, we expected that it would grow organically. It hasn’t. Ironic, I know. We’re launching June 1st whether we hit our funding goal or not! It won’t keep us from launching, but it may delay us adding new pick up spots with the speed we wanted.
If you care about the quality of the food you eat and want to support the food artisans in your community, please help us spread the word: We only have 3 DAYS left to reach our goal! Post a link on facebook, send a tweet, forward this to your friends. Please, let’s make this happen together!
As someone who knows firsthand how hard it is to engage the public in reaching a fundraising goal (see The Bay Lights Project), I wanted to share their Kickstarter Project here. If you’re interested in Farm to Table, this might be something for you. Plus, they offer some pretty sweet schwag for those who donate.
Best of luck to them!
Psssst… here about something local happening in South of Market? Drop us a line and we’ll share it with the neighborhood.