The ‘New Dork’ State of Mind in SOMA

In all of my SOMA searching, I somehow came across this video parody, shot right here around the neighborhood. It’s a viral video created by a company called Grasshopper, located somewhere in Massachusetts. However, the video discusses ‘the New Dork’ Entrepreneur and uses South of Market, South Beach and the Bay Bridge as a backdrop.

The video itself parodies the hit song by Jay-Z and Alicia Keys, Empire State of Mind.